Turn browsers into buyers — right on your lot.

We read your inventory feed — the same feed that powers your website — and record every price change we see. When a watched vehicle's price falls, everyone watching that VIN gets a text. To be precise about timing: alerts follow your feed's sync cadence, not the instant someone changes a number in another system. In practice that's fast, but it isn't a live DMS connection, and we'd rather tell you that up front than let you discover it.

The Watch button is live and proven today on Dealer Inspire and Dealer.com (DDC), with placement tuned to each. Other platforms — DealerOn, Sincro, custom builds — aren't supported out of the box. The widget anchors to specific parts of your vehicle pages, so a new platform needs a short compatibility pass first. Ask us and we'll tell you honestly whether yours is ready. LotPulse Promo is newer: it's built and tested, and we'll tell you exactly where it has run when you ask.

One tag in Google Tag Manager and a link to your inventory feed. No site redesign, no code changes for your web vendor, no IT ticket. Most rooftops are live the same day the feed is connected. LotPulse Promo is a second tag of its own and uses the same feed.

Consent is a separate, optional checkbox that is unchecked by default — and watching a car is never conditional on agreeing to texts. We store the exact consent wording shown, the timestamp, the phone number, and the vehicle, in an append-only record. STOP, START and HELP all work. Opted-out numbers are permanently suppressed. Texts only send between 8am and 9pm in your local time zone. Our messaging is registered with the carriers under our own A2P 10DLC brand and campaigns.

No, and the limits are built in rather than left to judgment. A shopper only hears about the specific vehicle they chose to watch. Alerts are deduplicated, so a feed hiccup can't re-send the same message. Demand nudges are capped at one per shopper per vehicle, ever. When a car sells, alerts for it stop. And every message carries a working opt-out.

As ADF/XML — the automotive lead standard — delivered to whatever email address your CRM ingests leads from. That works with essentially every CRM in the industry. What it isn't: a named native connector to VinSolutions, Elead or DealerSocket with bidirectional sync and automated task creation. If you need that depth, tell us and we'll be straight about where we are.

A live board ranking every vehicle by how many real shoppers are watching it, a scored shopper list with tap-to-call numbers, pricing signals that cross demand against days on lot, and a report emailed to you every Monday. Run a group? One rollup covers every rooftop.

The Watch button collects a phone number, used to send the alerts they asked for and to deliver the lead to you. LotPulse Promo collects a name, email and phone number, used to deliver that lead to you; nothing is texted from it. That's it. We don't sell any of it, we don't share it with other dealers, and we don't enrich it against third-party data brokers. If you upload lists for matchback reporting, they're matched in memory and discarded — never stored.

No. You start with 30 days free on your real inventory, with no setup fee. After that it's month-to-month — cancel with 30 days' notice. There's no annual term, no early-termination fee, and no auto-renewing multi-year deal. You will sign a straightforward service agreement before going live, which is what lets us text on your dealership's behalf.

No. It captures the shoppers those tools miss — the ones who won't fill in a form to ask about a price, and who leave without telling you they were interested. It runs alongside whatever you already have. LotPulse Promo is a separate, optional offer popup. It also runs alongside what you have.

Yes. It asks for a name, email and phone number, and we'd rather say so plainly. The difference is what the shopper gets first: a specific dollar offer on the car they're looking at. It runs alongside the Watch button, which stays one tap and a phone number.

It's limited on purpose. It appears after a set time on a vehicle page (35 seconds by default) or, on desktop, when the shopper moves to leave. It shows at most once per vehicle per visit, never on search pages, and not again on that car for a week by default. If someone closes it, a small tab stays at the edge of the page in case they change their mind, and they can close that too. Once a shopper submits, it stops showing. It also stays out of the way of a car they're already watching.

Yes. A rooftop can run several offers at once, each limited by new, used or certified, price range, make and model, with its own dates and fine print. If a car qualifies for more than one, the offer ranked highest on the list is the one that shows. Today your agency sets up and changes the offers for you; there isn't a self-serve offer builder for dealers yet. The popup collects the shopper's request, and your dealership honors the offer.

No. It doesn't ask for text consent and nothing is texted from it. The lead goes to your CRM and your team follows up the way they normally would.

Yes, once it's set up. Both tools push events to your website's own data layer: widget views, watch started, abandoned and completed for the Watch button, and view, submit, dismiss and reopen for LotPulse Promo. Getting them into your GA4 reports takes a few triggers in Google Tag Manager for each rooftop, so they don't appear on their own the day the tag goes in.